Gym Shark: Brand Positioning Case Study

By A Mystery Man Writer
Last updated 24 Sept 2024
Gym Shark: Brand Positioning Case Study
Gymshark is a fitness apparel brand founded in 2012 by a college student named Ben Francis. It all started with screen-printing T-shirts in his garage and selling them online. Learn how he sold out to a single strategy that made them a billion dollar brand.
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