aLL, everyone’s favourite plus size brand grew 100% + during the pandemic!

Who would have thought that during a global pandemic, people would find comfort in retail-therapy? aLL, India’s foremost plus size brand, found a way to keep their audience engaged and feeling loved during this time.

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Not a Size 2? Luxury Fashion Finally Wants You - The New York Times

Licensing Magazine March 2023 ENG by BM srl - Issuu

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Devon-Aire® Ladies' Signature Classic Woven Breeches

Licensing Magazine Oct 2023 by BM srl - Issuu

The Next Generation of Plus-Size Fashion Brands Aren't on the Runways — They're on TikTok - Fashionista