A theoretical framework of the study: the effect of push and pull

Figure 1: Figure 1. Conceptual Research framework, Push and Pull Factors Influencing Visitors from European Countries to Malaysia

Push-motivation-based emotional arousal: A research study in a coastal destination - ScienceDirect

Push-Pull-Mooring (PPM) Migration Model of Service Switching. Source

Analysis of push and pull travel motivation of foreign tourist to local markets : a case study of Phuket, Thailand

Migration Theories : Lee's Push Pull Theory

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Logistic regression estimates of associations between perceived

Push / Pull model Source: Yoon and Uysal (2005)

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East-Asian Students' Choice of Canadian Graduate Schools

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Post-adoption switching behavior for online service substitutes: A perspective of the push–pull–mooring framework - ScienceDirect

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Proportion of women with overweight a and CED b in urban poor and

Switching behavior in the adoption of a land information system in China: A perspective of the push–pull–mooring framework - ScienceDirect